As you may have noticed, Rio Ferdinand’s life is not 100% football. Since retiring Rio has established himself as a social commentator, garnering a huge following of over 5 million on Twitter, runs his own digital magazine, #5, and Italian restaurant, Rosso, has released books and is working with TV channel BT Sport.
But Peckham-born Rio has a passion for social issues and young people; something demonstrated when he established the Rio Ferdinand Foundation in early 2012. He launched the charity – which gained its registration in March 2013 (UK Charity No: 1151127) and replaced his ‘Rio Live The Dream Foundation’ – so he could take a more active role in determining and driving a charitable organisation that reflects issues and concerns that are close to his heart.
On his own behalf, and by rallying support from the sports, arts and entertainment industries, Rio, via the Foundation and its network of public and private sector partnerships, works with young people on a range of social and economic issues.